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27/11/2023 Event


November 27, 2023

Cosmoprof Asia 2023 provided an unparalleled opportunity to make connections in the vibrant Asian market and showcase our latest products innovations.  

Our brands-Alter Ego Italia, Echosline, Fanola, Inebrya and Nevitaly-distinctly highlighted their uniqueness in front of beauty professionals at an international level. 

We also had the honor of having the Consul General of Italy in Hong Kong, Dr. Carmelo Ficarra; the Trade Commissioner at Italian Trade Agency, Dr. Paola Bellusci; the President of Cosmetica Italia, Dr. Benedetto Lavino; the Head of International Relations of Cosmetica Italia, Dr. Monica Mattia; and the APAC Regional Director of SACE, Dr. Marco Ferioli, visit our booth. 

We are proud to have had this delegation visiting and to have had the opportunity to strengthen the link with the voice of the Italian cosmetics industry and its supply chain, as well as with the most important representatives of Italian institutions in Asia, with a view to a growing commercial presence and expansion in this strategic market. 

It was an important moment to share our history, values and connection with the Italian territory and supply chain, the high quality of our products, and our future plans on innovation, product line diversification and international expansion.